About

Art Director and Senior Visual Designer based in New York. Driven by passion—and fuelled by curiosity. Think of design as a way to transform problems into empowering opportunities and create appealing visuals that connect with people.

I have worked on various projects, exploring different creative directions and design tactics to bring visions to life. My portfolio includes work with clients such as Google, Waze, Netflix, Apple, cultural institutions like Storefront for Art and Architecture, and fashion & beauty brands like Tata Harper. Exploring ideas and paying attention to visual details. I have gained valuable experience working collaboratively within teams as well as independently.

Throughout my career, I have undertaken various responsibilities, including art direction, brand identity, motion graphics, illustration, product design, and exhibition design. I created custom display typefaces, including the Remix Stencil Font on AIGA, and interactive sound and type design LOOK/HEAR showcased at the Cooper Hewitt Museum and the 3D print and installation project for Spotify's New York office. OOH


WORK EXPERIENCE

  • 10/2024-Present
    Senior Product Designer
    Visual storytelling
    ⬛ Microsoft AI Design
    NYC Remotely

  • 07/2023-09/2024
    Art Director
    Apple Inc.
    NYC Remotely

  • 05/2015-Present
    Freelance Art Director, Creator, Conceptual Artworks
    (LOOK/HEAR, Spotify installation, Meow Lab, NFT, etc.)
    Freelance Senior Designer, Interbrand, NYC

  • 01/2017-05/2023 (6.5 years)
    Full-Time Senior Designer/Lead Visual Designer
    Pentagram Design, NYC

  • 11/2016-12/2016
    Visual Designer
    Potion Design, NYC

  • 09/2016-11/2016
    Graphic Designer
    Tsang Seymour, NYC

  • 07/2016-09/2016
    Visual Experience Designer
    Local Projects, NYC

  • 05/2015-08/2015
    Visual Experience Designer
    Gallagher & Associates, NYC

EDUCATIONAL BACKGROUND

  • 09/2023-05/2024
    Parsons School of Design | The New School
    User-Centered Design (UX/UI)
    Certificate Program

  • 09/2014-05/2016
    Maryland Institute College of Art (MICA)
    Graphic Design
    Master's Degree, MFA

  • 09/2007-07/2011
    Central Academy of Fine Arts (CAFA) 中央美术学院附中/中央美术学院本科
    Art (Painting) / Visual Communication
    Bachelor's degree, BFA

MENTORSHIP EXPERIENCE

  • 04/2024 and 2025
    Adobe Creative Retreat NYC, Portfolio Reviewer

  • 03-05/2024
    Rhode Island School of Design (RISD) Graduate Thesis Advisor/Critic

  • 03/2023
    Judge for Poster For Design Competition

  • 05/2023
    Part-Time Online Teaching, Central Academy of Fine Arts,中央美术学院

  • 05/2020-06/2020
    Part-Time Online Teaching, Central Academy of Fine Arts,中央美术学院

  • 05/2016
    Teaching Assistant, Maryland Institute College of Art

AWARDS AND PRESS